Vaaniq
WhatsApp Templates

How to Use Variables in WhatsApp Templates

Personalise templates with {{1}}, {{2}} style variables that get filled in per recipient.

Beginner 3 min read

Tutorial video coming soon

What You'll Learn

In this tutorial you'll learn:

  • Add a variable placeholder to a template body or header
  • Avoid a common Meta rejection reason

Step-by-Step Guide

1

Add a placeholder

Use {{1}}, {{2}}, and so on anywhere in the body or header text where you want personalised content to appear.

Template body editor containing {{1}} and {{2}} placeholders, with the preview filled with sample values
Placeholders in the body, filled with sample values in the preview.
2

Avoid ending the body on a variable

Vaaniq checks this before submission and will stop you if the body text ends directly on a variable placeholder — this is a common Meta rejection reason, so add a closing word or punctuation after it.

How to Use Variables in WhatsApp Templates — Vaaniq Tutorials