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Analytics & Performance

Measure, analyse, and improve your WhatsApp messaging performance with real-time metrics and team insights.

Metrics

Analytics Dashboard

Message performance for your business — volume, delivery quality, and engagement trends over time.

Key features
  • Overview KPIs: total messages sent, delivered, read, and failed for any date range
  • Daily trend charts: message volume and delivery rate plotted over time
  • Advanced breakdowns: message type mix (text, template, media), delivery heatmap by hour/day
  • Contact engagement scores: segment your contact list by activity level
  • Date range picker: presets (7d, 30d, 90d) or custom range
  • Export chart data as CSV for external analysis

Agent Performance

Track individual agent metrics: response times, resolution rates, conversations handled, and customer satisfaction scores.

Key features
  • Per-agent metrics: conversations handled, messages sent, active time
  • Average resolution time per agent
  • First Response Time (FRT) — how quickly agents reply to new conversations
  • CSAT (Customer Satisfaction Score) — surveys sent 2 minutes after resolution
  • Agent leaderboard for team comparison and motivation
  • Filter by date range